This assignment assesses your ability to critique two culturally divergent global television news
byanalyzing their online news content.
Length: 1500 words.
Carry out a content analysis of Internet television of two reputable news organizations, one Western and one non-Western by studying elements such as language, pictures and headlines in the reporting of international events.
From the data gathered write a comparative analysis of news content focusing on the news agenda, sources and predominant news values.
Do the following:
Over a 2-week period gather data from the website looking at the news agenda i.e. the top 5 stories covered by subject (i.e. politics, business/economics, conXict, human interest, celebrity) and geographical interest (i.e. North America, Europe, Asia, Latin America, PaciWc)
Who are the experts quoted? (i.e. their cultural, political or social orientation) Are they from an elite or non-elite country or group?
From what cultural/national perspectives are the stories being reported?
Who is the target audience?
What are the predominant news values?
Your insights and analysis should be supported by examples from the evidence gathered as well as course readings and other literature.
Attach samples of your page views as an appendix to your analysis for each website (no more than 4 pages).
Examples of global news networks your may choose:
Xinhua News Agency
ABC News World
Submit your analysis and samples as one document to Turnitin by 11pm Friday 19 September, 2014.
Students will be assessed on their ability to:
Clearly articulate the aim and method of their research.
Present robust data, using evidence to build an argument.
Draw connections from diVerent forms of evidence.
Structure the essay in a clear, logical and engaging way.
Provide a strong argument through interpretation of data and reference to relevant
EVectively integrate cited material, with complete and appropriate referencing.
Write clearly, concisely and directly, without spelling or grammatical errors.
Unit guide ICOM201 International Television and Beyond
This Assessment Task relates to the following Learning Outcomes:
Demonstrate understanding of key theories and concepts in the study of international
Acquire research skills by employing quantitative and qualitative media research methods.
Critically analyse and interpret research data using appropriate framework.
Present written arguments in a coherent form and demonstrate skills in oral presentation.
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